Phygital Retail Experience

Phygital Retail Experience - Feeda XP Stores:

Feeda XP Stores (Experience Points) are “phygital” hybrids—physical spaces enhanced by digital interactivity—located in key global hubs: London (Covent Garden), New York (SoHo), Porto (Baixa District), Lisbon (Chiado), Stockholm (Södermalm), and Dubai (Downtown). These aren’t just stores; they’re AI playgrounds designed to immerse customers in the future of computing.

1. Immersive In-Store Demos:

• Live AI Showcases: Daily demos where staff build and run AI setups live. Watch a custom PC generate AI art in real-time, create a personalized copilot that analyzes your photos, or simulate a game dev pipeline with AI-assisted level design.

• Interactive Zones: Touchscreen kiosks for virtual builds, VR stations to “enter” your AI PC’s digital world (e.g., interacting with an AI agent in a simulated environment), and haptic demo pods for feeling AI-driven feedback in games or apps.

• Workshops & Classes: Free sessions on “Building Your First AI Agent” or “Optimizing LLMs for Privacy.” Paid masterclasses ($99) dive into advanced topics like fine-tuning models or AI ethics.

2. Live Shopping and Streaming:

• Broadcast Demos: Stores feature streaming studios where influencers or Feeda experts live-stream builds, Q&A, and unboxings on platforms like Twitch, YouTube, and X (formerly Twitter). Viewers can “shop live” via integrated AR overlays—point your phone at a demo PC to customize and buy instantly.

• Augmented Reality Shopping: Using AR apps (iOS/Android), scan store displays to overlay specs, benchmarks, or virtual upgrades. Online shoppers get virtual store tours with 360° views.

• Community Events: Monthly “AI Hackathons” where customers collaborate on projects, with prizes like free components. Partnerships with local makerspaces for extended events.

3. Sustainability and Accessibility:

• Eco-Friendly Design: Stores use recycled materials, solar-powered demo stations, and e-waste recycling programs. All products adhere to Framework-like repairability standards, reducing electronic waste.

• Inclusive Features: Wheelchair-accessible build stations, multilingual staff (English, Portuguese, Swedish, Arabic), and adaptive tech for visually impaired users (e.g., voice-guided configurators).